This site is 100% ad supported. Please add an exception to adblock for this site.

COMM 4

Terms

undefined, object
copy deck
George Martin
Producer for the Beatles.
Ben Franklin
____ _____________ started putting illustrations in newspapers.
1990
Year rise of rap started.
Tim Burners Lee
Created the World Wide Web
Sid Ceaser
Show of Shows ______ ______.
Sweep Months
February, May, July and November are called _____ __________.
1982
CDs were invented in _______.
Ragtime Music
What did piano players sell?
Repetition
Jack Rosphkoff taught us what about advertising?
1877
Phonograph was invented in _____ by Thomas Edison
Network News Broadcast
___________ _____ _________ 1948
Geo Stationary Satellites
Sends communication up and back down in another place
Laugh In
What show is responsible for the saying "Sock it to me?"
McCann Erikson
Global Advertising Agency.
Strawberry Fields Forever
Song that was an example of Recording Process
45s
Elvis sold this form of music
1965-66
Smothers Brothers Comedy Hour was in the years
1456
Gutenberg invented the printing press in _____.
MASH
__________ is the highest rated TV show
Digital
The 1980s was the _______ era.
USEnet
Second form of the internet. 1979.
The Simpsons
Show on since 1987 to present
33 1/2
Stereo Sound is ______ rpm.
Jukeboxes
Earliest form of pay per view. 1927.
Neilson
________ measures TV audiences
Disco
The 1970s were the ______ era.
Eagles Greatest Hits
Most sold albums
Everything
Image is ______.
Leo Burnett
____ __________ started mascots for items.
Controlled Identifiable Persuasion
Advertising is __________ __________ ___________.
4x5
Analog TV
OK Coca Cola
2 words recognized around the world.
Iranian Hostage Crisis
What made 1970 TV big? Nightline was created by it.
Blanket Licensing
___________ ___________ means a station can play any song by ASCAP or BMI
Ry Cooder
Recorded the First Digital album. "Bob Till You Drop"
Reality
Perception is ________.
Ivy Ledbetter Lee
Started openness with the press
Beatles
Who was the Top Artist?
CBS
Who owns Columbia Records?
Narrowcasting
Fragmentation of Audience
Walter Chronkite
______________ _________ went to the war.
ASCAP BMI
Music Licensing Firms
Footprint
What does a satellite leave behind when it moves?
ARPAnet
First form of the internet. 1969.
Edward R. Murrow
Pioneer in TV News
Records
The Beatles sold this form of music
Handbills
______________ was the 1st form of advertising.
I Love Lucy All In The Family
Shows example of Situation Comedy
HBO
1975 First Premiere TV Service
Ted Turner
CNN
16x9
Digital TV
Integrated Marketing
What is the field of Communication, AD/PR and Promotions called?
WWW
LAst form of the internet. 1993.
J. Walter Thompson
JWT Advertsing
Edward and Doris Bernays
Built Public Relations field
Sony EMI Warner Universal
4 Majors
Physographics
Feelings
Emil Berliner
Wh invented the Gramaphone. Victor Talking Machines
Ed Sullivan Show
Beatles debuted on the ___ __________ ______.
58
What percent of American Homes have cable?
Piracy
Illegal Downloading
1,400,000
One rating is worth ________________ households
2000
Christian Pop Rock started to become popular.
Demographics
Facts
Sam Phillips
_____ __________ was the producer for Elvis. Sun Studios.
60 Minutes
Longest running primetime show
David Ogilvy
Father of Advertising
Internet News Sources and Blogs
What is the fastest way of information?
Bill Bernbach
One of Three Founders of Doyle Dan Bernhach Advertising
Charles Van Doren
________ ____ ______ Was told answers of a quiz show before he went on. Quiz Show Scandals
Radiohead
Band that said "Pay us what you want"

Deck Info

71

permalink