Sociology
Terms
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- Esteem
- The reputation that a particular individual has earned within an occupation
- Conformity
- Acting according to certain accepted standards
- Amalgamation
- The process by which a majority group and a minority group combine through intermarriage to form a new group
- Coalition
- Temporary or permanent alliance gerenate toward a common goal.
- Marketing
- instructive business domain that serves to inform and educate target markets about the value and competitive advantage of a company and its products
- Cultural relativism
- The viewing of people's behavior from the perspective of their own culture.
- Ageism
- prejudice and discrimination against the elderly
- McDonaldization
- The process by which the principles of the fast-food restaurant have come to dominate certain sectors of society
- Diffusion
- The process by which a cultural item is spread from group to group or society to society
- Cultural evolution
- The gradual change in the number, variety and complexity of culture objects as well as in their meanings and functions.
- Assimilation
- act of being incorporated into the cultural tradition of another group
- Economic sociology
- Sociological analysis of economic phenomena
- Functionalism
- approach or orientation of studying social and cultural phenomena
- Pluralism
- Mutual respect between the various groups without experiencing prejudice.
- Macrosociology
- Sociological investigation of relationship between social groups
- Merchandising
- Methods, practices and operations conducted to promote and sustain certain products
- Segregation
- The act of physically separating two groups