TMD 332
Terms
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- Off-site retailing
- business that operate through catalogs and websites
- Branches
- a unit of a retailer that is smaller than its flagship store
- line and staff
- an organizational structure that uses decision makers, company producers, and advisory personnel
- Chain Organization
- a group of stores that are centrally owned and operated with some degree of centralized control
- Department Store
- a major retail organization that sells a wide variety of hard and soft goods
- Divisional Merchandise Manager
- second in command to the retailers top merchandising executive
- Fashion Director
- an executive who provides fashion information to the merchandising team
- Flagship Store
- the main store of a department store organization
- Franchisee
- an individual who becomes part of a franchised operation
- Franchiser
- a person or company that owns a specific company and has the right to expand its operation by allowing others to own and operate individual outlets
- Franchising
- an exclusive arrangement whereby an individual and an operating company do business together in a specified way
- Full-line Department Store
- a retail organization that merchandises a complete assortment of hard and soft goods
- General Merchandising Manager
- the head of a retailer's merchandising division
- Product Development
- the design and development of a new item
- In-house Video Communication
- a system that uses closed-circuit communication btw the buyers and the store's managers and sales associates