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Rhetoric

terms and concepts

Terms

undefined, object
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denotation
the dictionary definition of a word
Declamatioin
presentation of a speech previously delivered by someone else
cliche
an overused phrased
arguments
a coherent set of ideas and statements designed to prove a point
Rhetorical Question
a question whose answer is obvious or implied.
delivery
combination of verbal, nonverbal, and physical techniques in speaking
motivational speech
A persuasive speech design that proceeds by arousing attention, demonstrating a need, satisfying the need, visualizing results, and calling for action.
speech modes
persuasive, informative, entertainment, commemorative
fallacy
a persuasive technique using*intentionally or unintentionally) flawed logic
Oratory
public speaking which intends to inspire, persuade, eulogize or inform
Antithesis (an-TIH-theh-sis)
a contrasting of opposing ideas in adjacent phrases, clauses, or sentences.
extemporaneous speech
a well rehearsed speech delivered from a brief set off notes
post hoc fallacy
an argument that mistakenly identifies an event as a cause of something else simply because it occurred before that thing.
enunciation
clear, precise, accurate verbal articulation
Logos
the key argument, message, content of a speech
Metaphor
a comparison made by speaking of one thing in terms of another; an implied comparison between two different things which share at least one attribute in common
critique
an evaluation of a speech or performance
ad hominem fallacy
attacks on the person rather than the argument
rhetoric
the art of speaking effectively
impromptu speech
a speech delivered with little or no advance preparation
Simile
an overt comparison between two unlike things as though they were similar -- usually with the words "like" or "as".
either-or fallacy
forcing listeners to choose between only two alternatives when other alternatives exist
Oxymoron
a two word paradox which, nonetheless, evokes some measure of truth
connotation
the positive or negative associations produced by a word
Rhetorical Situation
the circumstances and context of a speech
persuasive speech
a speech that attempts to influence people's opinions towards a particular position
Discourse
the exchange of ideas
hasty generalization fallacy
jumping to wide ranging conclusions based on insufficient examples
Analogy
A kind of extended metaphor or long simile in which an explicit comparison is made between two things (events, ideas, people, etc) for the purpose of furthering a line of reasoning
straw man fallacy
creating distortions of opponent's arguments in order to more easily refute them
Allusion
Figure of explication using a brief or casual reference to a famous person, historical event, place, or work of art.
Lincoln-Douglas Debate
one on one debate format in which opponents argue both affirmatively and critically
abstract language
words that refer to theoretical or intellectual notions
concrete language
words that refer to tangible things
triads
sets of ideas in groups of three (not a figure of repetition)
slippery slope fallacy
an argument that when one thing happens it will set in motion a trend leading to disastrous results
commemorative speech
a speech that pays tribute to a person, a group, an institution or an idea
bandwagon fallacy
confuses popularity with goodness, desirability, or value
manuscript speech
a speech that is written out word for word and read aloud
Interpretation
a dramatic reading of a literary work
Personification
the application of human attributes or abilities to nonhuman entities
Ethos
the personal character of the speaker
Parallelism
successive words, phrases, clauses with the same or very similar grammatical structure.
climax
words or phrases arranged by degrees of increasing significance.
Pathos
the frame of mind or disposition of the audience
red herring fallacy
reasoning that uses irrelevant information to divert or confuse attention
Paradox
Figure that employs an apparent contradiction which, nonetheless, evokes some measure of truth

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