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Audio Chapter 10

Notes that will hopefully help me to do decently on my next audio quiz.


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copy deck
Sound effect
Any sound element other than music or speech.
Reasons to use music
It has a logical purpose, there is a logical reason, and it fits the format of the station.
needle drop
The means of measuring usage of material from a licensed set of sound effects or music beds. Feeds are charge per these.
Reasons not to use music
Strictly as a reflex or indiscrimately.
Voice quality
The overall image that an anouncer's voice projects.
Kinds of Production Elements
Music, Sound Effects, Coloration of Sound, Timing and Pace, Voice Quality, The Sound of Words, and Copywriting
Cross fade
Gradual replacement of one sound source with another. One sound is faded out and the other is simultaneously faded up. At one point, thier sound levels are the same.
Reasons to use sound effects.
To save time and words and to inject drama.
To reach a certain group with a certain message.
What is the goal of achieving an effect?
The sales manager and the client.
Who often knows exactly what mood and effect they want?
Repetition of a sound, usually caused by the reflection of the source bouncing off a hard surface. Also, an electronic special effect created by using a delay unit or by feeding back the output of a tape machine's playback head while recording.
Production Elements
features that are useful in creating an effect and reinforcing a message.
Reasons not ot use sound effects.
Just because they are there.
The nuances of sound that give it a particual character.
Fading music or sound effects tracks under voice.
Timing and Pace
Production element that directly effects the mood and message, and is one of the most critical aspects of the entire spectrum of radio produciton.
Brief musical opening designed to attract attention. Increasingly, these are produced by digital technology.
A process used to minimize distortion by reducing the differences in level between low and high volume segments of a recorded or broadcast sound.
Rules for copyrighting
Write for the ear, remember that it must be read, and pay close attention to technical format.
The overall mood, impact, and appeal of a radio production.
To achieve an effect.
What is the goal of radio production?

Deck Info