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Communications in Society - Final

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Charles Francis Jenkins
Who is associated with mechanical television?
Greatest film of all time?
Citizen Kane
How far away is the satellites?
22,300 miles away
NBC
Which station was the first to broadcast in color?
Daguerre and Niepee
First photograph
Zworykin
Who invented the iconoscope?
"Pay us if you want."
Radiohead's "In Rainbows"
What was invented a year after the telephone?
The phonograph
Footprint
The area covered by a particular satellite
Edwin Porter
The Great Train Robbery
Disney
Which major movie company was first to share programming with television
1833
Benjamin Day creates the New York Sun/ 1st major daily paper
Milton Berle
Who hosted the Texaco Star Theater?
FM radio
Armstrong
Bars
Where was television seen for the first time?
AARP, Smithsonian and National Geographic are examples of what kind of magazines?
Sponsored magazines
What station was the first to broadcast in color?
NBC
1872
Edward Muybridge creates motion photography by taking pictures of horses
3,000
How many ads does a person see on average per day?
Who produced All in the Family?
Norman Lear
What is "Your show of shows"?
Texaco Star Theatre
1993
When was the world wide web created?
Call letter W
East of the Mississippi
William Paley
Who is the long time head of CBS
"Media effects theory that people tend to seek out mass media messages that support their existing value system" is a description of what theory?
Reinforcement Theory
The Ed Sullivan Show
On which program did The Beatles make their debut appearance in the United States?
3000
On average, how many ads are we exposed to per day?
In 1988, CNN was launched by who?
Ted Turner
Where and when was the first radio station founded?
In Pittsburgh in 1920 by Frank Conrad
Steven Jobs and Steve Wozniak
Who are the founders of Macintosh?
Frederick Remmington
Which illustrator was employed by Hearst and was responsible for the images of the Phillipine War?
Who is responsible for visual elements of a film?
the Art Director
Charles Van Doren
Poster child for gameshow cheating
What are two wire services?
Associated Press and Reuters
1690
Ben Harris creates the first newspaper Publick Occurrences
1927
The Jazz Singer (the first talkie)
David Sarnoff
NBC and RCA can be associated with
Technological determinism
Introduction to a new technology changes society
Final episode of M*A*S*H
Highest rated program in history with a 70+ share
Dime novels
Inexpensive fiction novels popular in the 1860's
When was the phone invented?
1876
1906
In what year was the fist radio broadcast made?
Call letter K
West of the Mississippi
Ry Cooder
Who made the first digitally produced album?
HBO
What was the first premium television service?
How did the Gramophone differ from Edison's Phonograph?
It used flat records.
Leo Burnett
Who developed the concept of image advertising?
Share
The percent of households using television turned to a specific program, station or network in a specific area at a specific time
1960s - 1970s
FM greatest growth
Telecommunication Act of 1996
Relaxation of laws involving station ownership
Who was the Texan senator that Edward Murrow fought against?
McCarthy
Who founded Keystone Studios?
Mac Senate
Psychographics are _____.
Intangibles
George Martin
Who was the executive producer of The Beatles?
What led to Allan Freed's downfall?
Payola scandals of the 1950's
First broadcast via wireless
By Fessenden, Dec 24, 1906
Where are most magazines sold?
In supermarkets
Summer Redstone
Viacom
When was the telegraph invented?
1844
Farnsworth
Who is the unknown father of television?
Who was the first to use illustrations in ads?
Ben Franklin
Muckrackers
Investigative journalists
Situational Comedies
What type of program works to change the value system and is also a reflection of society?
1980s
In what era did music videos drive the music industry?
Motion Picture Camera
Kinetograph
NBC
General Electric, Westinghouse, and AT&T are owned by
Cyrus and Lewis Curtis
Ladies Home Journal
Demographs are ______.
Facts
How was nightline created?
To cover the Iranian Hostage Crisis
What was the earliest form of the "PPV" concept?
Jukeboxes
Who was the longtime head of RCA/NBC?
David Sarnoff
When did all networks begin broadcasting in color?
1966
Seven
What is the avernce off a age number of times a radio ad must bouperson before the message is received?
What do Executive Producers contribute to films?
Money
Watergate Era 1970's
When Carl Bernstein and Bob Woodward of the Washington Post broke the Nixon story
Who was the first major film studio to get involved in TV?
Disney
Why was cable invented?
To deliver TV signals to rural areas
Zworykin
Who is associated with electric television?
Sid Caesar
Who hosted the variety show, Your Show of Shows?
1. Image is everything 2. Perception is reality 3. Repitition, repitition, repitition
What are the three axioms of strategic communications?
When was CNN launched?
In 1988
Christian Pop Rock
The 2000s mark the rise of which type of music?
When was the Gutenberg press created?
1446
Who invented the telegraph?
Morris
George Martin
Who is the executive producer for The Beatles?
D.W. Griffith
Wrote the epic that became Birth of a Nation
When was it created and what was the first premium service?
HBO - 1975
Walter Cronkite
Which broadcast journalist warned Americans to get out of the Vietnam War?
Anything that interferes with communication is called:
Noise
Rating
Estimated percentage of the universe of TV households turned to a program at once and expressed as a percent
Nielsen Ratings
Used to rate television or radio viewing
1844
Samuel Morris invents the telegraph
When was ARPAnet invented?
1969
Who was the director of Trip to the Moon?
George Mulleey
Muybridge
Set cameras up on tracks to see if horses feet touched ground
The Iranian Hostage Crisis
What made news into big business?
Edward R, Murrow
CBS Journalist
Ted Turner
Who founded WTBS?
Cycographics
based on feelings
Leo Burnett
Tony the Tiger, Jolly Green Giant, Pilsbury Doughboy. Leo=Lion
Opinion leaders
Two-step Theory
What is a "blanket license"?
A license to play any song owned by ASCAP and BMI
Wireless Ship Act of 1910
Required all ships to carry radios
Tim Burners Lee
Who is credited with the invention of the internet?
Who was the "Man behind the man"?
Sam Phillips
Benjamin Franklin
Who was the first to put pictures in newspaper advertisments?
Dissonance Theory
The selective processes: exposure, retention, and processing, can be associated with
A changing society
What did programming of the 1960s reflect?
Who invented the phonograph?
Edison
The Killer B's
Babies, baseball, and bowling
Eddison and Eastman
Who established
Lumiere Brothers
Improved Edison's Kinetoscope and became famous movie makers in France
What was the controversy about Gunsmoke's actor?
William Conrad was great for the character on radio. but because he was overweight he was replaced by James Arness.
The Big Six
1. Paramount 2. Sony 3. Warner Bros 4. Disney 5. 20th Century Fox 6. Universal
What is the frame rate for film?
24 frames per minute
Norman Lear
Who produced All in the Family?
The Ed Sullivan Show
On which television show did The Beatles make their television debut?
"People reject what they don't want to hear" is an example of what theory?
Dissonance Theory
I Love Lucy
What was the first television show to employ a three camera technique?
What is called when you illegally download music?
Piracy
Edward L. Bernays
Who is the father of public relations?
Top 40 radio format
Gordon McLendon
When was Usenet created?
1979
Define: Advertising
Controlled identifiable persuasion through the mass media.
John Huston
Who directed the Maltese Falcon?
CATV
Cable Television can also be called
What was the first form of Internet called?
ARPAnet
Norman Leer
Who was the producer of All in the Family?
60 Minutes
What is the longest prime time show in history?
David Ogilvy
Who is the father of advertising?
ASCAP and BMI
They way artists are paid
What is the frame rate for TV?
30 frames per minute
Who played Sam Spade in the Maltese Falcon?
Humphrey Bogart
Who was the first independent inventor to win patent battle with RCA?
Farnsworth
Audion tube
DeForest
Narrow casting
Fragmentation of the audience
Kinescopes were invented when?
1956
Kinescope
What type of technology featured a camera recording a television?
What does FM stand for?
Frequency Modulation
Public Domain
When a copyright expires
When and by who was the gramophone invented?
1888 by Emil Berliner
When and by who was the phonograph invented?
1877 by Thomas Edison
Who invented the telephone?
Bell
Pulitzer
Who did Nelly Bly work for?
When was the phonograph invented?
1877
Who was the head of CBS?
William Payley
1915
Birth of a Nation
Bop Till You Drop
What was the name of the first digitally produced album?
1839
Photography invented
Rap
The ninetys marked the rise of what type of music?
Actor/Director of War of the Worlds
Orson Wells
What can we learn from Shattered Glass?
Journalistic ethics
What is the largest newspaper in circulation?
NY Times
Walter Cronkite
Vietnam reporter
What is the longest running prime-time show in history?
60 Minutes
Who is the pioneer in development of the mechanical TV?
Charles Francis Jenkins
George Clooney
Who directed Good Night and Good Luck?
Mack Sennett
Who founded Keystone Studios?
Four major music industry companies
Sony/BMG, EMI, Warner, and Universal
William Paley
Who was the longtime head of CBS?
When was the FCC created?
Communications Act of 1934
Reginald Aubry Fessenden
Who made the first radio broadcast?
Hyperlinks
We navigate the web via
Who owns SI?
AOL Time-Warner
What was the first academic use of internet called?
Usenet
What modern director effectively used the Kuleshov effect in his movie Psycho?
Alfred Hitchcock

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