Comm Theory Test 3
Terms
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- Selective Exposure
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The tendency people have to avoid information that would create cognitive dissonance because it’s incompatible with their current beliefs.
- Postdecision Dissonance
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Strong doubts that we feel after making an important, close-call decision that is difficult to reverse.
- Minimal Justification
- when you give someone the minimum amount of evidence to change their mind; this is good because over incentive would cause people to question
- Counterattitudinal Advocacy
- Publicly urging others to believe or do something that is opposed to what the advocate actually believes; the beets story
- Self-consistency
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The amount of dissonance we feel is directly related to the effort s/he has invested in the behavior.
- Personal Responsibility for Bad Outcomes (the New Look)
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The dissonance comes from a guilty conscience.
- Self-affirmation to Dissipate Dissonance
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High self-esteem can reduce dissonance.
- Cognitive Dissonce Theory (CDT)
- the distressing mental state caused by inconsistency between a person’s two beliefs or a belief and an action
- Cognitive Dissonance happens where there's a difference between what?
- beilefs and actions
- What kind of theory is cognitive dissonance?
- objective from the socio-psychological tradition
- What is ethnography?
- used for studying cultures, observing them, and participating/immersing in the culture
- what is thick description?
- It comes out of ethnography. It finds the meanings behind actions of a culture. It is "thick" because it studies more than just one area
- What is an artistic proof?
- something the speaker made up that he or she wants to persuade is true
- What is an inartistic proof?
- hard data, scientific evidence
- What are the five canons?
- Style, delivery, arrangement, invention, memory
- Why is memory an important canon?
- Because persuasion is most successful when people remember a point
- What are the three occasions for rhetoric?
- Deliberative, Forensic, Epideictic
- What is the major time focus for deliberative?
- the future
- What is the major time focus for forensic?
- the past; answers if something was just or unjust
- Why do we call ethos, pathos, and logos artisic proofs?
- people use evidence to support their claim, but language must be used to do so becuse evidence can't speak for itself
- What is an experiment about minimal justification?
- the study about paying people to lie about tedious tasks
- What is actual group productivity?
- the potential amount of work a group can do minus the productivity losses, which are inevitable
- What is the functional perspective?
- describes and predicts task-group performance when 4 communication functions are fulfilled
- What are the 4 communication functions that need to be fulfilled in a group?
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1: Analysis of the Problem
2: Goal Setting
3: Identification of Alternatives
4: Evaluation of Positive and Negative Characteristics
- Verbal interaction in group decision making allows group members to what?
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1. Distribute and pool information
2. Catch and remedy errors
3. Influence each other
- Promotive communication in decision-making groups
- calls attention to one of the four decision-making functions (when everyone is on task with no other focus or distractions)
- Disruptive communication in a decision-making group
- impedes the group members’ ability to achieve the four decision-making functions
- Counteractive communication in a decision-making group
- gets the group members back on track
- Culture?
- webs of significance; systems of shared meaning
- Cultural performance?
- actions by which members constitute and reveal their culture to themselves and others; an ensemble of texts
- Thick description?
- a record of intertwined layers of common meaning that underlie what a particular people say and do
- What are the three questions ethnographers strive to answer?
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1. who people within a culture think they are
2. what they think they are doing - What are the three questions an ethnographer strives to ask?
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1 who people within a culture think they are
2 what they think they are doing
3 why they think they are doing it
- What is a metaphor?
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"we aren't coworkers, we're family"
"we aren't coworkers, we're a team"
"we are well oiled machine" - Corporate stories?
- Carry management ideology and reinforce company policy
- Personal Stories?
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Told by employees to put themselves in a favorable light
- Collegial stories?
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Positive or negative stories about others; descriptions of how things really work
- Ritual?
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Texts that articulate multiple aspects of cultural life, often marking rites of passage or life transitions
- What is the culture of disney?
- They are all "cast members"
- Corporate colonization?
- Encroachment of modern corporations into every area of life outside the workplace
- Information model to define communication?
- communication is a means for the transmission of information about the real world
- Communication model to define communication?
- language is the principal medium through which social reality is created and sustained
- Codetermination?
- Collaborative decision making; participatory democracy in the workplace
- Managerialism?
- A systematic logic, set of routine practices, and ideology that values control over all other concerns; loses the sense of flexibility (no exceptions to the rules)
- Systematically distorted communication?
- when people are required to speak in a certain way that restricts what they want to say
- consent?
- The process by which employees actively, though unknowingly, accomplish managerial interests in a faulty attempt to fulfill their own
- Discursive disclosure?
- Suppression of conflict; when people hold back from saying things that might be helpful but they don't want to seem critical
- Involvement?
- everyone has something to offer; making everyone feel useful (in a good scenario everyone can give suggestions, but in a bad scenario they don't have a voice)
- Participation?
- All people of different power levels being able to collaborate
- Rhetoric?
- the ability to see, in any given situation, the available means of persuasion
- invention?
- Providing evidence to support an argument; evidence does not speak for itself (ethos, pathos, logos)
- Style?
- Manner in which you go about your message
- arrangement?
- introduction, body, conclusion (where you put the different parts of your argument)
- Delivery?
- talking to someone in person makes a difference compared to calling someone
- Syllogism?
- it is a logical argument; similar to axioms and theorems; if all SLU students are billikens and Kris is a SLU student, then in conclusion, Kris is a Billiken
- Aristotle's "Golden Mean"?
- speakers should have a balance of being steady without being forceful, should be appropriate in all contexts
- Ethos?
- person's credibility who is presenting the info, are the right people saying this?
- Pathos?
- use of emotion (most powerful way to manipulate)
- Logos?
- Logic of the connection between the claim/argument and the data/evidence; rationality
- What is the significance of learning the terms of different types of stories?
- It gives us a more authentic represenation
- Why is Rhetoric an objective theory instead of subjective?
- even though communication is interpretive, in Rhetoric, the idea behind it is if the speaker has ethos, pathos, logos; the liklihood of persuasion depends on a formula you follow
- What is consent?
- when workers unknowingly promote the goals of an organization. In doing so, the workers may believe they are helping themselves, when really they are helping the company as a whole