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Comm Theory Exam 1


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3 Theories of Symbolic Activity
Symbolic Interactionism
Symbolic Interactionism
George Herbert Mead, Mind-Self-I&Me-Role Taking
Ability to use symbols - common social meaning - deleveoped through interaction
T/F - I and Me keep each other in check?
Symbolic Interactionism - I
Acting Subject, Impulsive, Unburdened, - source of creative/criminal genius
Symbolic Interactionism - Me
Socially concious - reflects actions/impulses of the I - analytical, aware of rules
Role Taking
Viewing things from another POV
3 parts of Dramatism
Identification, Guilt, Dramastic Pentad (Hexad)
Indentification (Dramatism)
Substance, Consubstatiality
What makes us unique - Dramatism-Identification
Overlap of substance from acting together - Dramatism-Indentification
Dramatistic Pentad (Hexad)
Act, Scene, Agent, Agency, Purpose, Attitude
Overall motivation
Narrative Theory
Fisher - Humans are storytelling creatures
Narrative Theory 3 key concepts
Narrative Paradigm, Good Reasons, Narrative Rationality
Fisher's Def of Narrative Theory
Symbolic actions works and/or deeds that have sequence/meaning for those who live, create, interpret them
Rational world paradigm
Narrative Theory - evidence, facts, pure logic
Narrative rationality
Narrative Theory - good reasons, culture, history, character
Dramaturgical Theory
Burke, Goffman - your performance in life seen as a stage
Model of Social Interaction (3 parts)
Stage, Actors, Audience
Setting, context, interaction
those who act
those who watch/listen
Dramaturgical Theory - Models we rely on to make sense of experience - wedding, first date, etc
Impression Management
Process of managing setting, words, nonverbal comm, etc
Front Stage
What is visible to an audience
/Back Stage
Behind the scenes - not visible to audience
Performance Ethnography
study of diversity and unity of cultural performance
Author - Performance Ethnography
Dwight Conquergood
Thick Description
Performance Ethnography - represents culture practices from POV of those native to culture
Thin description
shallow description of activities
Performance Ethnography - participation
get outside of your culture into another
Being involved in the life of the group in body and mind
Performance Ethnography
Hermeneutic Circle
Harold Garfinkel - Near/Distance experience meanings - how ethnographers gain understanding of cultures
Near experience meanings
Hermeneutic Circle - significant to memebers of a culture
Distance experience meanings
Hermeneutic Circle - significant to those outside a culture
Personal Narrative
Who we are, what we've done, what we stand for
Personal Testimony
Personal Narrative - persuade others to see us a certain way - Imrpession management
"...sees performances as a weapon for liberation."
Augusto Boal
Theater of the Oppressed
Augusto Boal
Technological Determinism
Marshall McLuhan
4 Epocs of Technolgical Determinism
Tribal, Literate, Print, Electronic
Tribal Epoc
heavy reliance on spoken word
Literate Epoc
writing systems
Print Epoch
produce mass quantities of text - Gutenburg press
Electronic Epoc
telegraph started it - electronic communication
Medium is the message
Marshall McLuhan
Hot Media
Media with fairly complete sensory data - no input needed
Cold Media
Incomplete Media - requires much input from user (crossword)
Cultivation Theory (tv)
George Gerbner - TV cultivates (promotes) view of society that is not true
Synthetic Reality
Cultivation Theory - Gerbner - Child's world view established by media at age 6
TV's ability to establish views of society
Those actually involved with violence more likely to believe more of exaggerated TV violence
6 assumptions of cultivation theory in TV
1. TV is Unique 2. TV forms Mainstream 3. TV forms assumptions 4. TV is conservative 5. small observable effects 6. New tech extend TV's Influence
3 Critical Comm Theories
1. Feminist 2. Muted Group
Feminist inclusion stage
scholars attempt to increase awareness of women in society

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