RTVF 1310 Exam 2

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Terms

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The Big 3: NBC
CBS
ABC
NBC: National Broadcasting Company
CBS: Columbia Broadcasting System
ABC: American Broadcasting Company
Big Four: NBC
CBS
ABC
FOX!!!!!
UPN: United Paramount Network
FOX was created by ____ in ____: Rupert Murdoch

1986
Number of TV Households in 2011: 116 Million
The Big Three started originally as ____ _____: Radio Networks
UPN's greatest hits were ______ _____ and ____ _________: Star Trek

WWE Smackdown
WB or Warner Brothers (you should know that one) was started in ____ and it's greatest hits were ____, __ _______, and _________: 1995
Buffy
7th Heaven
Smallville
PAX was started in ____ and was based on ______ ______.: 1998
Family Values
Broadcast TV consists of ______ ___ and ______ ___.: Network TV
Local TV
Network TV examples are ____, ____, ____, and ____.: ABC. CBS, NBC, FOX
__% of total TV viewership on The Big Four: 45
Formerly known as PAX: ION
_________ ___ develops programs and distributes to local TV station affiliates: Netwrok TV
____ has converted to a syndication service: MNT
____/____ is an example of Local TV: WFAA/ABC
This is affiliated to a netwrok and schedules programs around the network schedule: Local TV
Local Teevision Stations can be classified as _______-________ _______, ______ __ _______ _____ _______, or _________ ______: Network-Affiliated Stations

Owned and Operated (O&O) most profitable

Independent Stations
Local Television Stations are Rated by ________ (Post DTV Transition): Profitability
______-______ ___________ was created originally to promote minority ownership in 1982.: Lower-Power Television
Lower Power Television stations were limited to ______ _____ ____ and ___ _______ ____: 3000 watts VHF

150 kilowatts on UHF
________ has the most LPTV stations: Alaska
_______ _______ rebroadcast the prgrams of a full power TV broadcast station and Typically serve communities that cannot receieve the signals of free over-the-air TV stations: Translator Stations
_____ ___ ____ _________ are LPTV stations with upgrade interference protection rights and added requirements: Class A TV Stations
The Added Requirements for Class A TV Stations are:: 1. Must air at least 3 hours of locally-produced programming each week.

2. Must comply with most of the non-technical regulations applicable to full-power stations.
There are approximately ____ licensed Class A TV Stations: 550
Class A Stations are Identified as ___ Stations: CA
LPTV stations' call signs consist of _____ _____ followed by the suffix ___: Four Letters

LP
LPTV stations can also be labeled by _____ characters beginning with the letters ___ or ___ followed by _____ numbers (Their Operating Channel) and ____ additional _______: Five

K or W

Two

Two

Letters
The ______ ___, ______ deadline for ending analong broadcasts did not apply to low-power, Class A, and TV translator stations.: June 12, 2009
Television owners tend to be _____ corporations.: large
Station owners were limited before the _____________________ ____ of ______.: Telecommunications act of 1996
Effective in ______, no broadcaster could own a Radio station as well as a TV station.: 1970
Effective in _____, the new limit of TV stations owned by one broadcaster was moved from ___ to ___: 1985

7

12
Effective in _____, there was no limit to the number of TV stations one broadcaster could own as long as the total number of U.S. TV homes reached by those stations did not exceed ___%, now ___% as of _____: 1996

35%

39%

2003
A ________ is a term used to describe the ownership of two or more TV stations in a local area.: Duopoly
Pre-_____, duopolies were not permitted.: 1999
By _____, a broadcaster could own 2 TV stations provided that...: 1999

There were at least 8 stations in the market

Only one of the stations owned could be among the top four rated stations in the market.
PBS or (_______ __________ ________) programs to more than ____ stations in the U.S., U.S. territories and protectorates.: Public Broadcasting System

350
PBS is watched by nearly ___ ________ homes weekly.: 90 Million
The viewers of ____ have high incomes and are well educated.: PBS
PBS's ratings typically hover around __% of the homes in the U.S.: 2
PBS garners funding from ______ _________ ________, __________, and through _______ ______.: local television stations

underwriting

federal grants
____ has been an early advocate of Digital Television.: PBS
The Joint Committee on Educational Television took place from _____ to _____: 1948 to 1952
The Joint Committee on Educational Television (JCET) reserved ____ TV channels initially.: 242
ETV stands for _________ __________.: Educational Television
The 6th Report and Order...: ended the "Freeze" of 1948
Building An Audience and having a Strong Network Structure follow the _________ ______.: Commercial Model
The Carnegie Commission Study in _____, recommended a what?: 1967

That a corporation for Public Television be established by Congress.
The Carnegie Commission Study led to the form of the _______ __________ ____ of _____: Public Broadcasting Act of 1967.
The Public Broadcasting Act of 1967 led to the creation of _______________ for _______ _____________ or (____): Corporation for Public Broadcasting or (CPB)
The CPB does these FOUR things:: 1. Awards grants for high-quality programs from diverse sources.

2. Helped build network interconnection.

3. Promoted the development of more public stations.

4. Conducted research and training.
____ serves viewing needs not met by commercial broadcasters.: PBS
______ ________ are the last real bastion of localism.: Public Stations
Public Broadcasting presents programming aimed at _________ and ________ __________, such as ________ _______.: instruction

informal education

Sesame Street
Conservatives target public broadcasting as being too _______ in _____ and _______ _______.: Liberal in News and Public Affairs
Cable revenues exceed $___ ________ as of 2007: $70 Billion
Cable System's Growth: Small ___ channel systems in the _____'s ___ channel systems in the _____'s Most people received ___ channels as of _____: 12 as of 1960's

35 as of 1970's

80 as of 2007
Cable Broadcasters can do 1 of 2 things. They are...: 1. Must-Carry

2. Retransmission Consent
Must-Carry means the Broadcaster...: Must carry all local stations.
Retransmission Consent means the Broadcaster...: Needs to negotiate carriage with the cable company.
Major Networks use made programming available to cable in return for...: channel space for new services.
Most Cable operators choose to follow the ______ _______ policy.: Must Carry
FOUR examples of advertiser supported basic cable services are:: 1. USA
2. Lifetime
3. CNN
4. ESPN
Nearly ____ of ______ cable homes subscribes to HBO.: One of Three
About _____ LPTV are in operation, mainly in _____ ______.: 2,300

Rural Areas
___________ _________ _______ or (_____) refers to the menu system offered by most Cable Distributors.: Electronic Program Guide or (EPG)
An example of a Local Government Channel is...: PEG
EPG's and PEG's are examples of __________ ____________: Speciality Services
WTBS and WGN are _____________.: Superstations
OTA stands for...: Over The Air
About ___ of the 100 Million Homes in the U.S. are capable of subscribing to Cable.: 98
Households that subscribe to Pay Cable Networks such as ____ are called ____ _________.: HBO

Pay Households
Local Systems sell ______ advertising.: Local
Two companies that provide DBS Services are...: 1. DirecTV

2. The Dish Network
KU and KA Satellites radiate waves in the ____________ range of frequencies.: Microwave
KU refers to...: Below the K-band
KA refers to...: Above the K-Band
KU and KA are generally...: cheaper than Cable Television
The FIVE Divisions of Television Stations are...: 1. Sales

2. Engineering

3. Business

4. Programming

5. News
The THREE Departments of a Cable System are...: 1. Technology

2. Marketing

3. Customer Service

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Deck Info

Number of cards 85

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